April 12, 2007 
As one of my favorite shows, I was glad to see another good lesson in this week’s episode of The Apprentice with Donald Trump. One of the three teams just completely bombed the assignment because they had no theme.
As you approach process work or BPM, it is critical to make sure you understand your current state metrics; what is important to drive the business; and how to make a difference. Too many people want to jump right in without understanding the so what (i.e., the theme) of their effort. Finishing a project that missed the mark is as bad as not finishing the project.
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