Personal E-mail Replaced By Social Networks

This plays into my post earlier about changes in communication patterns…

I certainly have begun to see more of my social (personal) online communications moving from e-mail to social networking tools like Facebook, LinkedIn, and Plaxo.  I almost never trade e-mails with my siblings any more.

So, it wasn’t a big surprise when I saw the blurb in the USA Today which said that “social networks and blogs” have moved ahead of personal e-mail as the most popular online activities (per Nielsen report).

A few facts:

  • 1 of every 11 minutes is spent on these social networking and blogging sites.
  • Time spent on the sites is growing 3x faster than overall Internet usage.
  • 2/3rds of the world’s online population visit these sites.
  • The US was third (after Brazil and Spain) with 67% of the population visiting these sites.
  • Facebook is visited by 3 in 10 people monthly.
  • 10.6M people in the US access these sites through their mobile devices.

One Response to “Personal E-mail Replaced By Social Networks”

  1. “I certainly have begun to see more of my social (personal) online communications moving from e-mail to social networking tools like Facebook, LinkedIn, and Plaxo.” Linked In is a place where you can get to find your old friends, new friends, co-workers, and even a job. By the way, did you know that networking expert Jan Vermeiren has written a book about LinkedIn? It is called “How to REALLY use LinkedIn” (see: http://www.how-to-really-use-linkedin.com) He also gives away a free light version and access to webinars.

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