The optimism bias means people are less likely to believe that bad events will happen to them. They overestimate their likelihood of success. What are some probable implications in healthcare?
- Don’t believe they will get cancer or some other disease and not act preventatively.
- Believe they can improve their cholesterol by exercise and that they will exercise.
- Don’t believe that the extra calories will add on pounds.
- Don’t believe smoking will kill them.
- Don’t believe they need insurance because they won’t get sick or hurt.

Is glass half-full or half-empty?

March 20, 2009 


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