Increasing Preferred Pharmacy Usage (2 of 3)

Or what about the Foursquare concept of location based check-in?  Would this drive traffic?  Could you cross-sell using Foursquare – OTCs, non-Rx purchases, DME?  Maybe we could ask Walgreens…

Here’s a description from Foursquare on their merchant page:

“Whether you’re a national chain, a mom-and-pop shop, or anywhere in between, you can attract new customers or reward your most loyal ones by offering foursquare Specials – mobile coupons, prizes or discounts – which are presented to users when they check in at or near your venue.  Specials create extra enticement to get customers to stop by – think 20% off a meal, a free dessert, or even a reserved parking spot for your most loyal customers.  Specials can be tailored to fit your needs, whether it’s a unique discount for first-time customers or rewards for the 10th visit (see our full menu of available Specials below).”