Would MDs Recommend SMS Based Adherence Programs? 87% Would…

WorldOne Interactive has some interesting data from provider surveys on their website. This one jumped out at me.

  • 87% of MDs polled would recommend a text message based adherence solution to their patients

At the same time, I also thought this one was really important since the question is always whether the physicians want to know adherence data or not. Based on my old post, I didn’t think that MDs would want this type of data since they generally don’t seem to value PBM interventions.

  • 80% of MDs polled would find it useful to get periodic e-mail reports about their patients therapy compliance.

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