July 23, 2007 
Now here is a novel idea. I was shocked to see this little one liner in my Money magazine over the weekend. It didn’t say much else, but there is plenty of information available online. Basically, Geisinger Health System is offering a 90-day warranty that covers all the follow-up (including re-admission) for heart surgery.
Even if some of this has been done before in healthcare, it is a key step in driving consumerism. Translating common consumer practices (warranties) into healthcare is an easy model for us to understand.
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