November 25, 2008 
I am surprised more people aren’t offering this. Last year, Highmark BCBS in Pennsylvania offered a $25-$5,000 pre-paid Visa gift card that people could use for health related expenses.
Of course, you can always buy a Visa or AMEX gift card and give it to someone, but I think there is a certain perceived value in giving it to someone with an intent for the purchase. It would be an easy safety net for your kid at college or a nice surprise to give to someone at the holidays.
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