I put up a new page off the site that talks about HealthComm that many of you might find interesting.
Healthcare communications is a strategic opportunity for most healthcare entities. This framework should help you think about how to design solutions to drive behaviors within your membership.
Its interesting that physicians still use the phone for most communications while the rest of the world has moved on to email, which is more efficient, probably more effective, and cost saving. One of the problems has been that ordinary email is not secure, but there are on line services such as http://www.housedoc.us for physician/patient communications that are HIPPA compliant, free, and easy to use. The sooner that physicians begin to use such email services, the better it’ll be for everyone.