I am really excited about a new initiative at work. We have pulled together a great set of speakers and are doing a road show around the country.
The speakers include:
- E. Kinney Zalesne, co-author of Microtrends
- Liz Boehm, Principal Analyst, Forrester Research
- James Taylor, Author on Enterprise Decision Management
- Fred Jubitz, Former VP of Consumer Cards at American Express
- Stan Nowak, CEO at Silverlink Communications
The topic of the event is Healthcare Communications: Think Differently and is about how to engage the new healthcare consumer and drive behaviors in scale. Very much like what a lot of the talks were about at the World Healthcare Congress. It’s not simply getting data and information, but it is about making that information actionable. That is exactly what this 1/2 day session will be about.
The meetings will be in Boston, NY, Hartford, Minneapolis, Oakland, and Westlake (CA). Click here to find out more information and to get registered. We hope to see you there.

April 28, 2008 


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